Photo by Andrea Piacquadio on Pexels.com Question: Is it okay to reuse past content in my current social media posts? Answer: Absolutely! While you don't want to repeat yourself over and over, reusing (or rather, repurposing) content can be a great way to make your content go the extra mile, and potentially get it in … Continue reading Ask a Social Media Manager: Can I Reuse Content?
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Action Item: Set Your Social Media Resolutions for 2024
Photo by Lisa Fotios on Pexels.com The new year is a great time to reflect on past practices and future endeavors, and your social media marketing strategies are no exception. This is especially true if you haven't set goals or specific schedules for posting on social media in the past. For this action item, consider … Continue reading Action Item: Set Your Social Media Resolutions for 2024
Pros & Cons to Scheduling Social Media Posts
Photo by Jess Bailey Designs on Pexels.com Scheduling out your social media posts in advance can alleviate a lot of pressure and stress, while also introducing some new potential issues. Here is our take on the pros and cons of scheduling out at least some of your social media posts in advance. Pro: It can … Continue reading Pros & Cons to Scheduling Social Media Posts
Ask A Social Media Manager: Is Quality or Quantity Better When Posting on Social Media?
Photo by cottonbro studio on Pexels.com Question: When posting on social media, should I focus on quantity or quality? Answer: While your emphasis should always be on developing quality social media posts that offer something to your followers, you can't neglect the quantity of posts that you're uploading. Customers will want to know what's going … Continue reading Ask A Social Media Manager: Is Quality or Quantity Better When Posting on Social Media?
Our Gift Guide For Small Business Owners, Writers, & More!
Photo by Kim Stiver on Pexels.com Our services are the perfect gift for the small business owners, organization leaders, writers, and other creatives in your life this holiday season. Whether you are looking for an easy-yet-thoughtful last-minute gift or would like to make the life of your loved one easier by giving them the gift … Continue reading Our Gift Guide For Small Business Owners, Writers, & More!
Action Item: Announce Your Upcoming Breaks & Closures
Photo by Tim Mossholder on Pexels.com During the holiday season, it's common that businesses and organizations will have reduced hours or close down for days in observance of holidays or to take a well-deserved break. However, it's important for businesses and organizations to communicate these new hours of operation or closures, as they usually deviate … Continue reading Action Item: Announce Your Upcoming Breaks & Closures
3 Ways to Increase User Generated Content
Photo by Victor Freitas on Pexels.com User Generated Content, or UGC, is content that is created about your business or organization, but isn't created by you. This content usually comes in the form of social media posts from customers and fans, and it can be incredibly helpful for promoting your business. Consider UGC to be … Continue reading 3 Ways to Increase User Generated Content
Ask a Social Media Manager: Should I Use Emojis?
Photo by ROMAN ODINTSOV on Pexels.com Question: Should I use emojis in my posts on social media? Answer: It depends on the brand image that you'd like to project to the world. Emojis can be a great way to express emotion and make a post a little more visually appealing, but some viewers can see … Continue reading Ask a Social Media Manager: Should I Use Emojis?
Action Item: Create a Facebook Page for Your Business
Photo by Pixabay on Pexels.com If you do nothing else for your business on social media, creating a Facebook Page is one of the easiest and most effective actions you can take to reach current and prospective customers. Not only is Facebook one of the largest social media platforms, but Facebook Pages offer many opportunities … Continue reading Action Item: Create a Facebook Page for Your Business
Social Media Audits: What to Look For
Photo by Lukas on Pexels.com Social media audits can be in-depth and complex, which can make them sound intimidating. For example, some audits might require looking at the number of Likes and comments on every post, or analyzing the trends in your follower count. This can result in helpful and important information, but it can … Continue reading Social Media Audits: What to Look For
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