Photo by BM Amaro on Pexels.com Did you know that Instagram Stories offer a wealth of feedback options? These include options to add polls, open-ended questions, quizzes, and interactive buttons to your Story. Not only do these options make it easy for your followers to give feedback (all they have to do is interact with … Continue reading Action Item: Ask For Feedback On Instagram Stories
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Short & Sweet Social Media Strategy: Time Blocking
Photo by Samson Katt on Pexels.com As small business owners and organization leaders, there often isn't much time in the day to pour into social media. However, a solid social media strategy can be the difference between a successful product, sale, or event, and a lackluster one. Especially if you're just starting out, building a … Continue reading Short & Sweet Social Media Strategy: Time Blocking
Action Item: Make Use of Alt Text for Images
Alt text is used to describe photos or visuals for those who might have visual impairments and not be able to see your images. Using alt text can thus increase the accessibility of your content, which is important ethically as well as allowing you to reach and interact with as many people as possible. For … Continue reading Action Item: Make Use of Alt Text for Images
Action Item: Begin Planning Ahead for Your Summer Social Media Strategy
Photo by Jonathan Petersson on Pexels.com Summer typically symbolizes a time of slowing down and relaxation, but for business owners and organization leaders, that's not always the case. With longer days and schools being on break, it's easy for summer to fill up with events and activities–and if you're hosting them, these are things that … Continue reading Action Item: Begin Planning Ahead for Your Summer Social Media Strategy
Ask A Social Media Manager: How Often Should I Post On Social Media?
Photo by picjumbo.com on Pexels.com Question: How often should I update my business or organization's social media account or page? Answer: Ideally, the more frequently you can post on social media, the more likely it is that your account or page will be successful. However, that's not always practical advice, especially if you are the … Continue reading Ask A Social Media Manager: How Often Should I Post On Social Media?
Action Item: Offer Advice on Social Media
Photo by Leeloo The First on Pexels.com If you're struggling with coming up with new and fresh social media content, offering advice from your field might be a good way to shake things up! While you don’t want to give your services away for free, offering advice or tips on certain topics can help engage … Continue reading Action Item: Offer Advice on Social Media
Ask a Social Media Manager: Does the Number of Followers on Social Media Matter?
Photo by cottonbro studio on Pexels.com Question: Does the number of followers that my business or organization has on social media matter? Answer: Having more followers (and therefore more people likely seeing your posts) can be helpful. But follower counts alone don't indicate success on social media. What's really important is your connection with your … Continue reading Ask a Social Media Manager: Does the Number of Followers on Social Media Matter?
Ask A Social Media Manager: When Is The Right Time To Join a New Social Media Platform?
Photo by cottonbro studio on Pexels.com Question: When is the right time to try out a new social media platform for my business or organization? Answer: Not all social media platforms offer the same benefits. Different social media platforms offer different features and can appeal to different people. If a social media platform isn't popular … Continue reading Ask A Social Media Manager: When Is The Right Time To Join a New Social Media Platform?
Action Item: Get Inspired By Other Businesses
Photo by Dio Hasbi Saniskoro on Pexels.com Have you ever been scrolling Instagram or Facebook and been struck by a particularly good post or video? Have you ever looked further to discover that it was the work of a small business or organization? Maybe you continued your search and found other posts by the same … Continue reading Action Item: Get Inspired By Other Businesses
Repost: Spring Clean Your Writing
Photo by Karolina Grabowska on Pexels.com Enjoy a throwback to one of our previous blog posts, just in time for spring cleaning! We all need a little change now and then, and perhaps it's been a while since you've revamped your writing routine. Never fear! Try some of the following tips to spring clean your … Continue reading Repost: Spring Clean Your Writing