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Action Item: Create a Regular Schedule

Photo by Suzy Hazelwood on Pexels.com It's all too easy to get behind on posting on social media–one minute you're feeling all caught up, and the next you look at the calendar and realize it's been a week since you last posted, and you don't have any plans for future posts. For this action item, … Continue reading Action Item: Create a Regular Schedule

Ask a Social Media Manager: Do I Need a Facebook Page if I Have a Website?

Photo by Pixabay on Pexels.com Question: I already went through the time and effort of setting up a website for my business or organization. Do I need to take even more time to set up a Facebook Page as well? Answer: If you do have the time, it's definitely worth setting up a Facebook Page … Continue reading Ask a Social Media Manager: Do I Need a Facebook Page if I Have a Website?

Action Item: Revisit Your Resolutions

Photo by Breakingpic on Pexels.com We previously talked about creating resolutions for your small business for 2025–now that we're almost a month into the new year, now is a great time to revisit those goals. Sometimes, the new year can mean a rush of activity with no time to implement new goals, so now can … Continue reading Action Item: Revisit Your Resolutions

Advertising Your Small Business on a Limited Budget

Photo by Negative Space on Pexels.com For many small businesses, having a separate budget for advertising may be difficult, if not impossible. But that doesn't mean there aren't ways to spread the word about your business without spending the big bucks. Below are a few of our top tips and suggestions for advertising without spending … Continue reading Advertising Your Small Business on a Limited Budget

Ask a Social Media Manager: How Do I Determine the Value of Being on Social Media?

Photo by Lukas on Pexels.com Question: Social media can offer a lot of benefits to a small business owner (exposure, sales, giving updates to customers). But how do I determine if social media is working for me, and adding value to my business? Answer: The first thing to determine is what success looks like to … Continue reading Ask a Social Media Manager: How Do I Determine the Value of Being on Social Media?

Action Item: Draft a Plan for Your Resolutions

Photo by Breakingpic on Pexels.com It's a popular time of year to start making resolutions, and you probably have at least one goal that you'd like your business or organization to reach in 2025. However, it's one thing to make a resolution, but it's another thing to come up with actionable steps to take to … Continue reading Action Item: Draft a Plan for Your Resolutions

Ask a Social Media Manager: Should I Share My Achievements on Social Media?

Photo by Nataliya Vaitkevich on Pexels.com Question: My business or organization recently received something special, such as a news article feature, an award, or a new certification. Is it a good idea to share this on social media, or would that come off as self aggrandizing? Answer: You should absolutely share it! All accomplishments should … Continue reading Ask a Social Media Manager: Should I Share My Achievements on Social Media?

Our 2024 Gift Guide for Small Business Owners, Writers, & More!

Photo by monicore on Pexels.com Looking for a totally unique gift for the small business owners, organization leaders, writers, and other creatives in your life this holiday season? We have ideas for you! Whether would like to make the life of your loved one easier by giving them the gift of marketing help or you … Continue reading Our 2024 Gift Guide for Small Business Owners, Writers, & More!

Action Item: Schedule Posts So You Can Take a Break

Photo by Jess Bailey Designs on Pexels.com The holiday season is often one of the busiest times of the year, especially for small business owners and organization leaders. With all that's going on, social media can be the last thing on your mind, but that doesn't mean you should pause updates until the new year. … Continue reading Action Item: Schedule Posts So You Can Take a Break

Holiday Do’s & Don’ts on Social Media

Photo by Porapak Apichodilok on Pexels.com The holidays can be a great time for small businesses and organizations to gain exposure and make sales, but they can also be an extremely busy and stressful time of year. Here are a few of our tips for what to do and what not to do during the … Continue reading Holiday Do’s & Don’ts on Social Media