Photo by Lukas on Pexels.com Social media audits can be in-depth and complex, which can make them sound intimidating. For example, some audits might require looking at the number of Likes and comments on every post, or analyzing the trends in your follower count. This can result in helpful and important information, but it can … Continue reading Repost: Social Media Audits
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Embracing Sweater Weather in Your Marketing
Photo by Erik Mclean on Pexels.com As we transition into fall, a lot of seasonal icons come to mind: pumpkins (and pumpkin spice!), apple picking, hay rides, and beautiful foliage. These icons can spark feelings of nostalgia and renewed interest – after all, how many people line up for the first pumpkin spice latte of … Continue reading Embracing Sweater Weather in Your Marketing
Action Item: Bring a Unique Touch
Photo by Kerde Severin on Pexels.com While your business' social media accounts should appear professional, there's no reason that you can't also personalize them and have some fun with your followers! Some businesses use a friendly, playful tone in their captions, others excel with gorgeous graphics, and still others run polls and interactive games to … Continue reading Action Item: Bring a Unique Touch
Service Spotlight: Our Social Media Starter Pack
Photo by Anna Nekrashevich on Pexels.com You might have heard of our Social Media Starter Pack before, but do you know all the unique benefits that it can offer your business or organization? Are you thinking about enrolling in this service, but want to learn more first? That's where our new Service Spotlight series comes … Continue reading Service Spotlight: Our Social Media Starter Pack
Ask a Social Media Manager: How Much Time Should I Spend on Social Media?
Photo by Ju00c9SHOOTS on Pexels.com Question: I find myself either spending so much time on social media that it feels unproductive or getting too busy to spend any time at all on social media. Is there a good timeframe I should aim for in working with social media to advertise my business or organization? Answer: … Continue reading Ask a Social Media Manager: How Much Time Should I Spend on Social Media?
Repost: How to Get Unstuck When Writing Your Novel
Photo by Katerina Holmes on Pexels.com We like to revisit past blog posts from time to time–here is an old favorite about getting past writer's block! Picture this: You've hit a roadblock in writing your novel. You've gotten a decent way into your story, far enough along that you're committed to your characters and plot. … Continue reading Repost: How to Get Unstuck When Writing Your Novel
Action Item: Experiment With Instagram Stories
Photo by Airam Dato-on on Pexels.com Are you using Instagram Stories? If not, you might be missing out on an exciting way to engage your audience on Instagram! We have lots of previous blog posts about Instagram Stories, but to sum them up briefly, Stories offer a different way to post on Instagram that is … Continue reading Action Item: Experiment With Instagram Stories
Spring Clean Your Social Media Strategy
Photo by AS Photography on Pexels.com Spring cleaning is a popular annual trend, but have you considered spring cleaning your social media strategy? Periodically reviewing how and what you post on social media can make your strategy more efficient, effective, and enjoyable – here are a few of our tips for getting started! Take a … Continue reading Spring Clean Your Social Media Strategy
Ask a Social Media Manager: Should I Schedule My Social Media Posts in Advance?
Photo by Ketut Subiyanto on Pexels.com Question: Is it more effective to schedule out social media posts in advance? Or should I manually create a new post each time I want to share something? Answer: As long as it works for you, scheduling out a week or more's worth of social media posts can be … Continue reading Ask a Social Media Manager: Should I Schedule My Social Media Posts in Advance?
Beyond the Sales: 3 Ways Social Media Can Support Your Business
Photo by Anastasiya Gepp on Pexels.com Social media is well-known for its strength in promoting sales for businesses. It's easy to develop posts to feature specific products and services, and you can even make sales directly through social media platforms. But sales aren't the only reason why your small business should be on social media–here … Continue reading Beyond the Sales: 3 Ways Social Media Can Support Your Business
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