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Ask a Social Media Manager: Should I Delete Older Posts?

Photo by cottonbro studio on Pexels.com Question: Should I delete old social media posts that don't align with my brand? Answer: If your older posts on Instagram don't necessarily align with with the current "look" of your account, or your copywriting skills have come a long way and your older Facebook posts don't hold up, … Continue reading Ask a Social Media Manager: Should I Delete Older Posts?

Pros & Cons to Scheduling Social Media Posts

Photo by Jess Bailey Designs on Pexels.com Scheduling out your social media posts in advance can alleviate a lot of pressure and stress, while also introducing some new potential issues. Here is our take on the pros and cons of scheduling out at least some of your social media posts in advance. Pro: It can … Continue reading Pros & Cons to Scheduling Social Media Posts

Ask a Social Media Manager: What Should I Add to My Post on Instagram?

Photo by Omkar Patyane on Pexels.com Question: There are a lot of additional features to Instagram posts besides the image and caption, including music, location, tagging others, and more. What features should I be using with my posts? Answer: Ideally, the more of these features you can put to use with your posts, the more … Continue reading Ask a Social Media Manager: What Should I Add to My Post on Instagram?

Advertising Your Small Business on a Limited Budget

Photo by Negative Space on Pexels.com For many small businesses, having a separate budget for advertising may be difficult, if not impossible. But that doesn't mean there aren't ways to spread the word about your business without spending the big bucks. Below are a few of our top tips and suggestions for advertising without spending … Continue reading Advertising Your Small Business on a Limited Budget

Ask a Social Media Manager: Should I Share My Achievements on Social Media?

Photo by Nataliya Vaitkevich on Pexels.com Question: My business or organization recently received something special, such as a news article feature, an award, or a new certification. Is it a good idea to share this on social media, or would that come off as self aggrandizing? Answer: You should absolutely share it! All accomplishments should … Continue reading Ask a Social Media Manager: Should I Share My Achievements on Social Media?

Service Spotlight: Our Social Package

Photo by Anna Nekrashevich on Pexels.com You might have heard of our Social Media Package before, but do you know all the unique benefits that it can offer your business or organization? Are you thinking about enrolling in this service, but want to learn more first? In this blog post, we're taking a closer look … Continue reading Service Spotlight: Our Social Package

Ask a Social Media Manager: Is it Better to Make a Post or a Story on Instagram?

Photo by Brett Jordan on Pexels.com Question: If I had to make the choice, should I create a post or a Story on Instagram? Answer: A post is one of the most versatile options on Instagram–it can be shared on a Story, it can share a series of images or videos, and it allows for … Continue reading Ask a Social Media Manager: Is it Better to Make a Post or a Story on Instagram?

Repost: Making the Most of Summer on Social Media

Photo by Asad Photo Maldives on Pexels.com As we move into summer, enjoy a throwback to one of our previous blog posts! We're well into summertime, and that might mean you have a lot more time on your hands! Or it might mean that you're busier than ever with your business and have no time … Continue reading Repost: Making the Most of Summer on Social Media

Ask a Social Media Manager: Should I Look at My Competitor’s Social Media Accounts?

Photo by Karolina Kaboompics on Pexels.com Question: Should I look at what other small businesses who offer similar products or services are doing on social media? Answer: Yes! But not to copy and paste word-for-word. Instead, spend some time looking at other small businesses on Facebook or Instagram and noting what they're doing that seems … Continue reading Ask a Social Media Manager: Should I Look at My Competitor’s Social Media Accounts?