Photo by Miguel u00c1. Padriu00f1u00e1n on Pexels.com Question: My business publishes regular blogs on its website. Should I share those on social media? Answer: Absolutely! Blog posts can provide easy content for social media–you can share a link directly to the blog post, or you can break up the info in a longer blog post … Continue reading Ask a Social Media Manager: Should I Post About the Blog Posts That My Business Publishes?
Action Item: Make Use of Alt Text for Images
Alt text is used to describe photos or visuals for those who might have visual impairments and not be able to see your images. Using alt text can thus increase the accessibility of your content, which is important ethically as well as allowing you to reach and interact with as many people as possible. For … Continue reading Action Item: Make Use of Alt Text for Images
Repost: Making the Most of Summer on Social Media
Photo by Asad Photo Maldives on Pexels.com As we move into summer, enjoy a throwback to one of our previous blog posts! We're well into summertime, and that might mean you have a lot more time on your hands! Or it might mean that you're busier than ever with your business and have no time … Continue reading Repost: Making the Most of Summer on Social Media
Ask a Social Media Manager: What Should I Add to My Post on Instagram?
Photo by Omkar Patyane on Pexels.com Question: There are a lot of additional features to Instagram posts besides the image and caption, including music, location, tagging others, and more. What features should I be using with my posts? Answer: Ideally, the more of these features you can put to use with your posts, the more … Continue reading Ask a Social Media Manager: What Should I Add to My Post on Instagram?
Action Item: Begin Planning Ahead for Your Summer Social Media Strategy
Photo by Jonathan Petersson on Pexels.com Summer typically symbolizes a time of slowing down and relaxation, but for business owners and organization leaders, that's not always the case. With longer days and schools being on break, it's easy for summer to fill up with events and activities–and if you're hosting them, these are things that … Continue reading Action Item: Begin Planning Ahead for Your Summer Social Media Strategy
Ask A Social Media Manager: How Often Should I Post On Social Media?
Photo by picjumbo.com on Pexels.com Question: How often should I update my business or organization's social media account or page? Answer: Ideally, the more frequently you can post on social media, the more likely it is that your account or page will be successful. However, that's not always practical advice, especially if you are the … Continue reading Ask A Social Media Manager: How Often Should I Post On Social Media?
Action Item: Offer Advice on Social Media
Photo by Leeloo The First on Pexels.com If you're struggling with coming up with new and fresh social media content, offering advice from your field might be a good way to shake things up! While you don’t want to give your services away for free, offering advice or tips on certain topics can help engage … Continue reading Action Item: Offer Advice on Social Media
Repost: Why Do I Need An Editor?
Photo by RF._.studio on Pexels.com Enjoy a throwback to one of our previous blog posts! An editor can be helpful for any number of projects that you might be working on personally, or that your business or organization might be taking on. Perhaps you are working on a novel or memoir? An editor can provide … Continue reading Repost: Why Do I Need An Editor?
Ask a Social Media Manager: Does the Number of Followers on Social Media Matter?
Photo by cottonbro studio on Pexels.com Question: Does the number of followers that my business or organization has on social media matter? Answer: Having more followers (and therefore more people likely seeing your posts) can be helpful. But follower counts alone don't indicate success on social media. What's really important is your connection with your … Continue reading Ask a Social Media Manager: Does the Number of Followers on Social Media Matter?
Action Item: Get Into the Habit of Snapping Photos
Photo by Jessica Lewis ud83eudd8b thepaintedsquare on Pexels.com On most social media platforms, having a good photo, video, or graphic can make or break a post. But it can be difficult when you're sitting down to craft your social media posts to find the right photo among your albums, especially if you've been too busy … Continue reading Action Item: Get Into the Habit of Snapping Photos
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