Photo by BM Amaro on Pexels.com Did you know that Instagram Stories offer a wealth of feedback options? These include options to add polls, open-ended questions, quizzes, and interactive buttons to your Story. Not only do these options make it easy for your followers to give feedback (all they have to do is interact with … Continue reading Action Item: Ask For Feedback On Instagram Stories
Ask a Social Media Manager: Is it Better to Make a Post or a Story on Instagram?
Photo by Brett Jordan on Pexels.com Question: If I had to make the choice, should I create a post or a Story on Instagram? Answer: A post is one of the most versatile options on Instagram–it can be shared on a Story, it can share a series of images or videos, and it allows for … Continue reading Ask a Social Media Manager: Is it Better to Make a Post or a Story on Instagram?
Short & Sweet Social Media Strategy: Time Blocking
Photo by Samson Katt on Pexels.com As small business owners and organization leaders, there often isn't much time in the day to pour into social media. However, a solid social media strategy can be the difference between a successful product, sale, or event, and a lackluster one. Especially if you're just starting out, building a … Continue reading Short & Sweet Social Media Strategy: Time Blocking
Action Item: Look for Content to Reuse and Repurpose
Photo by ready made on Pexels.com It can seem intimidating to try to come up with new and fresh content for social media all the time. Luckily, you don't have to! Reusing and repurposing content is a great way to bring around old but good ideas and make sure any new followers see them. For … Continue reading Action Item: Look for Content to Reuse and Repurpose
Ask a Social Media Manager: Should I Post About the Blog Posts That My Business Publishes?
Photo by Miguel u00c1. Padriu00f1u00e1n on Pexels.com Question: My business publishes regular blogs on its website. Should I share those on social media? Answer: Absolutely! Blog posts can provide easy content for social media–you can share a link directly to the blog post, or you can break up the info in a longer blog post … Continue reading Ask a Social Media Manager: Should I Post About the Blog Posts That My Business Publishes?
Action Item: Make Use of Alt Text for Images
Alt text is used to describe photos or visuals for those who might have visual impairments and not be able to see your images. Using alt text can thus increase the accessibility of your content, which is important ethically as well as allowing you to reach and interact with as many people as possible. For … Continue reading Action Item: Make Use of Alt Text for Images
Repost: Making the Most of Summer on Social Media
Photo by Asad Photo Maldives on Pexels.com As we move into summer, enjoy a throwback to one of our previous blog posts! We're well into summertime, and that might mean you have a lot more time on your hands! Or it might mean that you're busier than ever with your business and have no time … Continue reading Repost: Making the Most of Summer on Social Media
Ask a Social Media Manager: What Should I Add to My Post on Instagram?
Photo by Omkar Patyane on Pexels.com Question: There are a lot of additional features to Instagram posts besides the image and caption, including music, location, tagging others, and more. What features should I be using with my posts? Answer: Ideally, the more of these features you can put to use with your posts, the more … Continue reading Ask a Social Media Manager: What Should I Add to My Post on Instagram?
Action Item: Begin Planning Ahead for Your Summer Social Media Strategy
Photo by Jonathan Petersson on Pexels.com Summer typically symbolizes a time of slowing down and relaxation, but for business owners and organization leaders, that's not always the case. With longer days and schools being on break, it's easy for summer to fill up with events and activities–and if you're hosting them, these are things that … Continue reading Action Item: Begin Planning Ahead for Your Summer Social Media Strategy
Ask A Social Media Manager: How Often Should I Post On Social Media?
Photo by picjumbo.com on Pexels.com Question: How often should I update my business or organization's social media account or page? Answer: Ideally, the more frequently you can post on social media, the more likely it is that your account or page will be successful. However, that's not always practical advice, especially if you are the … Continue reading Ask A Social Media Manager: How Often Should I Post On Social Media?