Photo by Airam Dato-on on Pexels.com Are you using Instagram Stories? If not, you might be missing out on an exciting way to engage your audience on Instagram! We have lots of previous blog posts about Instagram Stories, but to sum them up briefly, Stories offer a different way to post on Instagram that is … Continue reading Action Item: Experiment With Instagram Stories
Spring Clean Your Social Media Strategy
Photo by AS Photography on Pexels.com Spring cleaning is a popular annual trend, but have you considered spring cleaning your social media strategy? Periodically reviewing how and what you post on social media can make your strategy more efficient, effective, and enjoyable – here are a few of our tips for getting started! Take a … Continue reading Spring Clean Your Social Media Strategy
Ask a Social Media Manager: Should I Schedule My Social Media Posts in Advance?
Photo by Ketut Subiyanto on Pexels.com Question: Is it more effective to schedule out social media posts in advance? Or should I manually create a new post each time I want to share something? Answer: As long as it works for you, scheduling out a week or more's worth of social media posts can be … Continue reading Ask a Social Media Manager: Should I Schedule My Social Media Posts in Advance?
Beyond the Sales: 3 Ways Social Media Can Support Your Business
Photo by Anastasiya Gepp on Pexels.com Social media is well-known for its strength in promoting sales for businesses. It's easy to develop posts to feature specific products and services, and you can even make sales directly through social media platforms. But sales aren't the only reason why your small business should be on social media–here … Continue reading Beyond the Sales: 3 Ways Social Media Can Support Your Business
Action Item: Create a Regular Schedule
Photo by Suzy Hazelwood on Pexels.com It's all too easy to get behind on posting on social media–one minute you're feeling all caught up, and the next you look at the calendar and realize it's been a week since you last posted, and you don't have any plans for future posts. For this action item, … Continue reading Action Item: Create a Regular Schedule
Ask a Social Media Manager: Do I Need a Facebook Page if I Have a Website?
Photo by Pixabay on Pexels.com Question: I already went through the time and effort of setting up a website for my business or organization. Do I need to take even more time to set up a Facebook Page as well? Answer: If you do have the time, it's definitely worth setting up a Facebook Page … Continue reading Ask a Social Media Manager: Do I Need a Facebook Page if I Have a Website?
Action Item: Revisit Your Resolutions
Photo by Breakingpic on Pexels.com We previously talked about creating resolutions for your small business for 2025–now that we're almost a month into the new year, now is a great time to revisit those goals. Sometimes, the new year can mean a rush of activity with no time to implement new goals, so now can … Continue reading Action Item: Revisit Your Resolutions
Advertising Your Small Business on a Limited Budget
Photo by Negative Space on Pexels.com For many small businesses, having a separate budget for advertising may be difficult, if not impossible. But that doesn't mean there aren't ways to spread the word about your business without spending the big bucks. Below are a few of our top tips and suggestions for advertising without spending … Continue reading Advertising Your Small Business on a Limited Budget
Ask a Social Media Manager: How Do I Determine the Value of Being on Social Media?
Photo by Lukas on Pexels.com Question: Social media can offer a lot of benefits to a small business owner (exposure, sales, giving updates to customers). But how do I determine if social media is working for me, and adding value to my business? Answer: The first thing to determine is what success looks like to … Continue reading Ask a Social Media Manager: How Do I Determine the Value of Being on Social Media?
Action Item: Draft a Plan for Your Resolutions
Photo by Breakingpic on Pexels.com It's a popular time of year to start making resolutions, and you probably have at least one goal that you'd like your business or organization to reach in 2025. However, it's one thing to make a resolution, but it's another thing to come up with actionable steps to take to … Continue reading Action Item: Draft a Plan for Your Resolutions
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