Ask a Social Media Manager

Photo by Cristian Dina on Pexels.com Question: How can I utilize social media to get feedback on my business or organizaion? Answer: Social media is a great place to generate conversation. Comments and Direct Messages are the perfect ways for your followers to communicate with you directly within the social media platform, without having to … Continue reading Ask a Social Media Manager: How Can I Get Feedback on Social Media?

Photo by Lisa Fotios on Pexels.com Question: Do I have to include a photo with every post I publish on social media? Answer: Visuals are important on social media for multiple reasons–they can draw the viewer in, they can provide examples of products or services, and they can make a post look more well-rounded and … Continue reading Ask a Social Media Manager: Do I Need a Photo With Every Post?

Photo by Ketut Subiyanto on Pexels.com Question: Is it more effective to schedule out social media posts in advance? Or should I manually create a new post each time I want to share something? Answer: As long as it works for you, scheduling out a week or more's worth of social media posts can be … Continue reading Ask a Social Media Manager: Should I Schedule My Social Media Posts in Advance?

Photo by Pixabay on Pexels.com Question: I already went through the time and effort of setting up a website for my business or organization. Do I need to take even more time to set up a Facebook Page as well? Answer: If you do have the time, it's definitely worth setting up a Facebook Page … Continue reading Ask a Social Media Manager: Do I Need a Facebook Page if I Have a Website?

Photo by cottonbro studio on Pexels.com Question: Social media can have an equal amount of pros and cons. Is there a point where the cons outweigh the pros? Answer: There are some major downsides to using social media to promote a business or organization, including needing to post frequent updates and having to brainstorm content. … Continue reading Ask a Social Media Manager: Can the Downsides of Social Media Outweigh the Positive Aspects?

Photo by fauxels on Pexels.com Facebook Groups are a great way to interact with others both personally and professionally online. They are often formed around one of two things: a location or a specific topic. If your business aligns with that topic or is located near that location, a Facebook Group can provide you with … Continue reading Ask a Social Media Manager: Why Are Facebook Groups Helpful For My Business?

Photo by picjumbo.com on Pexels.com Question: How often should I update my business or organization's social media account or page? Answer: Ideally, the more frequently you can post on social media, the more likely it is that your account or page will be successful. However, that's not always practical advice, especially if you are the … Continue reading Ask A Social Media Manager: How Often Should I Post On Social Media?

Photo by cottonbro studio on Pexels.com Question: Does the number of followers that my business or organization has on social media matter? Answer: Having more followers (and therefore more people likely seeing your posts) can be helpful. But follower counts alone don't indicate success on social media. What's really important is your connection with your … Continue reading Ask a Social Media Manager: Does the Number of Followers on Social Media Matter?

Photo by cottonbro studio on Pexels.com Question: When is the right time to try out a new social media platform for my business or organization? Answer: Not all social media platforms offer the same benefits. Different social media platforms offer different features and can appeal to different people. If a social media platform isn't popular … Continue reading Ask A Social Media Manager: When Is The Right Time To Join a New Social Media Platform?

Photo by freestocks.org on Pexels.com When starting out on social media, it's common for a small business owner or organization leader to gravitate towards one of two platforms–Facebook or Instagram. While you shouldn't limit yourself to one social media platform, it can be helpful to start out on one platform and branch out into other … Continue reading Ask a Social Media Manager: Should I Be On Facebook or Instagram?