Action Item

Photo by Kerde Severin on Pexels.com While your business' social media accounts should appear professional, there's no reason that you can't also personalize them and have some fun with your followers! Some businesses use a friendly, playful tone in their captions, others excel with gorgeous graphics, and still others run polls and interactive games to … Continue reading Action Item: Bring a Unique Touch

Photo by Airam Dato-on on Pexels.com Are you using Instagram Stories? If not, you might be missing out on an exciting way to engage your audience on Instagram! We have lots of previous blog posts about Instagram Stories, but to sum them up briefly, Stories offer a different way to post on Instagram that is … Continue reading Action Item: Experiment With Instagram Stories

Photo by Suzy Hazelwood on Pexels.com It's all too easy to get behind on posting on social media–one minute you're feeling all caught up, and the next you look at the calendar and realize it's been a week since you last posted, and you don't have any plans for future posts. For this action item, … Continue reading Action Item: Create a Regular Schedule

Photo by Breakingpic on Pexels.com We previously talked about creating resolutions for your small business for 2025–now that we're almost a month into the new year, now is a great time to revisit those goals. Sometimes, the new year can mean a rush of activity with no time to implement new goals, so now can … Continue reading Action Item: Revisit Your Resolutions

Photo by Breakingpic on Pexels.com It's a popular time of year to start making resolutions, and you probably have at least one goal that you'd like your business or organization to reach in 2025. However, it's one thing to make a resolution, but it's another thing to come up with actionable steps to take to … Continue reading Action Item: Draft a Plan for Your Resolutions

Photo by Jess Bailey Designs on Pexels.com The holiday season is often one of the busiest times of the year, especially for small business owners and organization leaders. With all that's going on, social media can be the last thing on your mind, but that doesn't mean you should pause updates until the new year. … Continue reading Action Item: Schedule Posts So You Can Take a Break

Photo by Cup of Couple on Pexels.com The social media accounts for your business or organization should be viewed as an extension of your business, which means that when followers leave a comment or message on your Facebook page or Instagram account, they often expect a response. When you leave comments or messages unresponded to, … Continue reading Action Item: Respond to Comments & Messages

Photo by Lex Photography on Pexels.com Did you know that one of the only places you can post clickable links on Instagram is in your Stories? That means that if you have a new blog post to share, a specific webpage you want to direct to, or a new article about your business or organization … Continue reading Action Item: Add Links to Your Instagram Stories

Photo by Matheus Bertelli on Pexels.com Many businesses and organizations run promotional and community events, including trivia and open mic nights, fundraising 5k's, volunteer days, and crafting classes. A great way to advertise these events and to give both you and your participants more information is to create Facebook events. For this action item, experiment … Continue reading Action Item: Experiment with Facebook Events

Photo by Pixabay on Pexels.com It's easy to forget about your Instagram bio for your business or organization, but it's actually an extremely important tool to relay information to people coming across your Instagram account for the first time. Your bio is where you first describe what your business or organization does, and it's also … Continue reading Action Item: Update Your Instagram Bio