
Facebook Groups are a great way to interact with others both personally and professionally online. They are often formed around one of two things: a location or a specific topic. If your business aligns with that topic or is located near that location, a Facebook Group can provide you with the perfect audience.
A great place to start is the town Group where your business is located. Many people love to support a local business, but they might not know yours exists yet, so getting it in front of potential customers who live close-by is key. Depending on what services your business offers or what areas it covers, you might also extend your reach and join other local Groups as well–this blog post can provide a little more info about the do’s and don’ts of joining a Group.