Question: Should I start a Facebook group for my business, in order to better promote it and connect with customers?
Answer: It all depends on what your customers are looking for. Starting a Facebook group can result in more connections between you and your customers, but only if your customers are interested in interacting with one another and sharing their opinions and experiences. Facebook groups are a great way for people to virtually congregate and hold discussions, but if your customers are more interested in learning more information about your products or requesting a specific service, it’s probably not worth the time to set up a Facebook group.
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