Social Media Workshops

Marketing Your Business Via Facebook

Perhaps instead of investing in our social media services, you would like to learn how to market your business on social media by yourself. This Workshop will walk you through the basics of marketing your business on Facebook, including setting up a business Facebook page, how to create strong content, and how to reach potential customers and connect with old ones. (While we may touch on Facebook advertising, we will not dive in depth into this feature.)
Level: This Workshop is directed at those who have at least a beginner’s level knowledge of Facebook (for example, regularly use Facebook for personal use).
Duration: 40 minutes
Cost: $45

The Ins and Outs of Instagram for Business

This Workshop is aimed at those who have a general understanding of what Instagram is as a platform, but who are looking to specifically learn about using Instagram to promote their business. We will look at what makes a weak Instagram profile versus a strong profile, as well as some features specific to Instagram that can help boost your reach and engagement on the platform. (For example, hashtags, Stories, and strategies for building organic connections.) At the end of this Workshop, you should walk away with actionable steps that you can take on your own time to build a strong Instagram profile for your business.
Level: This Workshop is directed at those who have at least a beginner’s level knowledge of Instagram (for example, regularly use Instagram for personal use).
Duration: 30 minutes, with additional time for questions at the end
Cost: $35

Facebook and Instagram for Business Owners

So you have a Facebook page or Instagram account for your business. Now what? In this Workshop, we will dive into specific strategies and actionable tips for social media marketing, including developing and scheduling content and how to flesh out your online profiles. (Please note that this Workshop will not focus on paid advertising, but on more organic methods of gaining attention and engagement.)
Level: Intermediate. This Workshop is directed at those with at least a beginner’s knowledge of Facebook and Instagram, who ideally already have accounts and pages for their business but want to learn to better manage them.
Duration: 30 minutes, with additional time for questions at the end
Cost: $35