Summer typically symbolizes a time of slowing down and relaxation, but for business owners and organization leaders, that’s not always the case. With longer days and schools being on break, it’s easy for summer to fill up with events and activities–and if you’re hosting them, these are things that should be publicized on social media!
For this action item, think ahead to what the next few months will look like for your business or organization. Do you anticipate slower sales or different operating times because employees will be on break? Are you opening up seasonal positions for high school or college students? Are there special sales or events that you want to advertise to the community? Make note of any changes or happenings that you think would be good to inform your customers and supporters about, and begin to work those into your social media strategy for the summer.
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