When it comes to marketing, logos are invaluable. A logo can easily represent a business or organization in just one image, and it can call that brand to mind whenever someone sees it. It is a simple yet powerful way to spread awareness of a business or organization.
If you don’t yet have a logo for your business or organization, this action item is to begin to consider acquiring one. Logos can be created through simple graphic design software, so if you have a background or interest in design work, you may be able to whip up a logo yourself. Or, you might hire a graphic designer or artist to create a logo for you.
Once you have a logo, the first place you should display it is as your profile picture across your social media accounts, as well as on your website. This will give your online presence a unified and easily identifiable look. From there, consider what other logo placements might work for your organization or business–you might display a logo on products, signage, apparel, and much more!
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